Version 1.0 – [12.02.2026]


1. What Are Cookies?

Cookies are small text files that are stored on your device when you visit our website. They allow the website to function properly, improve user experience, and collect information about website usage.

Under the Dutch Telecommunications Act (Telecommunicatiewet), certain cookies require prior consent.

2. Who Places Cookies?

Cookies may be placed by:

  • simpliSELF B.V. (first-party cookies)

  • Third-party service providers (such as Stripe or analytics providers)

3. Types of Cookies We Use

We use the following categories of cookies:

3.1 Strictly Necessary Cookies (No Consent Required)

Legal basis:
Article 11.7a(3) Telecommunicatiewet
Article 6(1)(b) GDPR (contractual necessity)

These cookies are essential for:

  • Website functionality

  • Shopping cart operation

  • Secure login

  • Checkout process

  • Payment processing via Stripe

  • Fraud prevention

Without these cookies, the website cannot function properly.

Examples:

  • WooCommerce session cookies

  • Cart cookies

  • Authentication cookies

3.2 Analytical Cookies (Consent Required Unless Fully Anonymised)

Legal basis:
Article 6(1)(a) GDPR (consent)

These cookies help us understand:

  • How visitors use the website

  • Which pages are viewed

  • Website performance

If Google Analytics is used without full IP anonymisation and without data-sharing restrictions, prior consent is required.

If configured in a privacy-friendly way (IP anonymised, no data sharing, no cross-device tracking), analytical cookies may be exempt under Dutch guidance — but we apply consent to remain conservative.

3.3 Marketing / Tracking Cookies (Consent Required)

Legal basis:
Article 6(1)(a) GDPR (explicit consent)

These cookies:

  • Track browsing behaviour

  • Measure advertising effectiveness

  • Enable remarketing

  • Personalise ads

These cookies are only placed after you give explicit consent via the cookie banner.

4. How We Obtain Consent

When you first visit our website, you will see a cookie banner allowing you to:

  • Accept all cookies

  • Reject non-essential cookies

  • Manage preferences

No non-essential cookies are placed before consent is given.

Consent is:

  • Freely given

  • Specific

  • Informed

  • Unambiguous

You may withdraw consent at any time via the cookie settings link in the footer.

5. Cookie Retention Periods

Cookies are stored for varying durations depending on their function:

  • Session cookies: deleted when browser closes

  • Functional cookies: up to 12 months

  • Analytical cookies: up to 26 months

  • Marketing cookies: up to 24 months

Exact retention periods depend on third-party providers.

6. Managing or Deleting Cookies

You can:

  • Adjust cookie preferences via our website settings

  • Delete cookies via your browser settings

  • Block cookies entirely (note: this may affect website functionality)

Instructions vary per browser (Chrome, Safari, Firefox, Edge).

7. Third-Party Cookies

Third parties may process data collected via cookies under their own privacy policies.

For example:

Stripe Payments Europe Ltd.
https://stripe.com/privacy

We recommend reviewing their policies directly.

8. Your Rights Under GDPR

You have the right to:

  • Access personal data collected via cookies

  • Withdraw consent

  • Request deletion

  • Object to processing

Contact: office@simpliself.com

You may also file a complaint with:

Autoriteit Persoonsgegevens
www.autoriteitpersoonsgegevens.nl

9. Changes to This Cookie Policy

We may update this policy to reflect:

  • Legal changes

  • New technologies

  • Website updates

The latest version is always available on our website.